International customers are a major and increasingly strong part of BCI’s customer base and John Kenemore, President of BCI, is strongly committed to growing its international business. He participated in the Export Leaders, a program through the City of San Antonio’s Department of International Affairs and the SBDC Southwest-Border International Trade Center (and sponsored by the SBA) to increase his understanding of exporting and how his company could benefit.
Mr. Kenemore is a fluent Spanish-speaker with considerable experience in Latin America prior to founding BCI. His ability to directly interact with customers in Mexico, Central America, and elsewhere has allowed him to understand how these markets work and to position BCI to provide a higher service level than previously existed in these markets. This understanding and a high level of persistence in pursing international business has paid off for BCI. Exports have grown at a double digit rate since 2004 and account for a high percentage of the company’s total sales.
The International Trade Center UTSA has worked with Battery Concepts International since 2004, initially through Export Leader Training and subsequently by providing market research on Mexico and Central American markets.
